Step 1 of 3
Your Story
Who are you, why are you doing this, and what are you building?
💡 The more detail you give here, the better your AI prompts will be. Write like you're explaining this to a friend over coffee. Don't hold back.
Hate typing? Click the mic icon on any text box to talk instead. You'll get way more detail that way.
Do you have a brand name yet?
If not, the AI prompts will help you brainstorm one.
Why did you start this?
What made you want to create something of your own? Go deep here. The moment it clicked, what you were doing before, what pushed you to take the leap. The AI will use your actual words to build your brand voice.
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What are you selling (or planning to sell)?
Digital product, service, template, mini course. Describe what it is, what's in it, and what someone walks away with after buying it.
Who is your dream customer?
Picture one specific person. What's her name? How old is she? What does her day look like? What keeps her up at night? The more specific you are, the sharper your messaging will be.
Step 2 of 3
Your Vibe
Your personality and the feeling people should get from your brand.
How would you describe your personality?
Pick up to 3, or type your own below.
☀️ Warm & Friendly
🔥 Bold & Direct
🌿 Calm & Grounded
🎉 Fun & Playful
💎 Professional
🎨 Quirky & Creative
💛 Nurturing
⚡ No-Nonsense
Or describe it in your own words:
When someone reads your content, how should it feel?
Pick one, or type your own below.
Best Friend
Like texting someone who just gets you.
Cool Older Sister
She's been there. She tells it straight.
Mentor Coach
Push you forward with real strategy.
Great Magazine
Polished, editorial, aspirational.
Pep Talk Energy
Let's GO. You've got this. Coffee in hand.
Or describe the feeling in your own words:
Step 3 of 3
Your Look
Colors, inspiration, and where you're headed. This shapes everything visual.
Brands or accounts you love the vibe of?
Instagram accounts, websites, stores, podcasts. Anything where you thought "I love how this feels." Tell us what specifically you like about each one.
What color vibe are you drawn to?
Pick the palette that makes you feel something.
Any colors you absolutely hate?
What's the big dream here?
Where do you want this to go in a year? Five years? Don't be shy. The bigger the vision, the better we can shape your brand to grow with you.
Your Brand Prompts Are Ready
🔎 AI Prompts
Copy any of these into Claude or ChatGPT to bring your brand to life.
Copy a prompt below, then paste it in
Brand Name Brainstorm
Color Palette & Font Direction
Brand Vibe Summary
Your Brand Brief
Everything in one place.
Your cheat sheet for every future conversation with AI.